Entrepreneurship

No hourly rate, no retainer, no fixed fee: I take a stake in the startups I advise. Why I work this way, how it works and what the risks are.

At the end of 2018 I sold my Retargeting shares to my co-founder. On relief, emptiness, pride and what I take with me after an exit I chose rather than one I was forced into.

For eight months I have worked from Limassol with teams in Romania and elsewhere. What I have learned about trust, written communication, meeting rhythm and measuring results, not hours.

The signals that it may be time to sell your business, the bad reasons to do it, and how to prepare, with lessons from my own forced sale in 2009.

Bitcoin near 20,000 dollars, overnight tax changes, GDPR on the horizon and good people ever harder to find. What I learned from 2017 and what it means for a small business.

What I learned building Retargeting from Bucharest for the US market: English-first product, dollar pricing, self-serve onboarding, integrations, support across time zones and the numbers that matter.

Romania has excellent engineers, low costs and a few global success stories. So why do most Romanian startups stay local, and what can founders do from day one to go global?

Choosing a co-founder is the most important decision in a startup. What to discuss before you sign: vision, risk, money, time, vesting, deadlocks and exits.

Over 20 years in business, from a popcorn factory to ecommerce and marketing automation: ten lessons paid for with money, sleepless nights and a few grey hairs.