Blog
Overnight Tax Changes Are Killing Business
An entrepreneur can adapt to almost any tax, as long as they know about it in advance. What hurts business isn’t the tax level, it’s rules changing overnight.
Artificial Intelligence in Marketing: What It Can Actually Do Today
Everyone is selling “AI” in marketing. I separated what already works in autumn 2017, from recommendations to automated bidding, from what is still a promise.
Bitcoin Above 4,000 Dollars: A Bubble or the Start of a New Economy?
Bitcoin has nearly quadrupled in 2017, ICOs are booming and China has just banned them. What blockchain is, the bubble signals I see, and my rules if you still want to get in.
What a Fair Society Means to an Entrepreneur
Predictable rules, competition on merit, taxes that come back as public services and zero tolerance for corruption. My personal manifesto on what a fair society means for people who build businesses.
The Entrepreneur and Burnout: How I Learned to Stop
Entrepreneurs glorify working nonstop. After more than 20 years of running several companies at once, these are the habits that keep me away from burnout.
Chatbots: A Passing Fad or the Future of Customer Relationships?
A year after Facebook opened Messenger to bots, a realistic look at what chatbots can do today, where they frustrate customers and how an online store can test one cheaply.
Email Marketing Isn’t Dead: Why It Still Drives the Most Sales
Every year someone declares email dead. For an online store it remains the channel you own, cheap and measurable, as long as you build and use it properly.
How to Build a SaaS from Romania for Customers Worldwide
What I learned building Retargeting from Bucharest for the US market: English-first product, dollar pricing, self-serve onboarding, integrations, support across time zones and the numbers that matter.
Romanian Startups That Could Conquer the World (and Why They Don’t)
Romania has excellent engineers, low costs and a few global success stories. So why do most Romanian startups stay local, and what can founders do from day one to go global?
Black Friday in Romania: A Festival of Discounts or of Illusions?
Black Friday has become Romania’s national online shopping event. Real discounts, inflated prices, crashed sites, overwhelmed couriers, and what a small store should do to win customers, not just orders.
The Abandoned Cart: The Money You Leave on the Table Every Day
Most people who add products to their cart never finish the order. Why they leave, how to fix your checkout and how to win back abandoned carts with email, retargeting and on-site reminders.
Digital Romania: why the state is ten years behind its people
Romanians pay, shop and talk online, yet the state still sends them to the counter with paper files and rubber stamps. What a digital state would look like and which small fixes would change a lot.